Institute of Design (IDN)

Explores the techniques of planning and designing communications systems in print, web, and three-dimensional exhibition form from concept generation to visualization. Relevant perceptual, cognitive, and systems principles are investigated and prototyped.

Covers the rhetoric of design case making using verbal, quantitative, visual, and spatial modes of persuasion. Includes a survey of document and presentation types useful in the product development process.

At the end of this course, students should be able to explore, create, and communicate design directions for simple products and environments taking into account design principles, human factors, technology, and business issues.

This class will introduce students to theory and methods of behavioral observation, description, and analysis.

Surveys the basic media types used in interactive software. Includes a culminating project that demonstrates basic principles of screen design and computer-human interaction using a variety of media. Projects require use of common software applications for creating and editing six data types -- text, bitmap, geometry, sound, animation, and video.

This course examines research methods used throughout the design and development process from process, financial, and results standpoints with a focus on planning research activities.

This course is a survey of the research methods commonly used in design research and gives an overview of distinctions between primary and secondary research, quantitative and qualitative research, and online and in-person research in order to prepare students for research-intensive projects.

This course aims to give design researchers the knowledge and tools to consistently make the right decisions when capturing and selecting photographs to use in storytelling.

The focus of this course is to gain familiarity with an underlying set of the principles and practices of ethnographic interviewing.

This course is intended to familiarize students with the methods and practice of experience modeling. It entails a deep understanding of people in naturalistic, everyday settings and interpretive methods of analysis to create representations of the organization of everyday life.

This course examines methods that aim to understand the cultural meaning that artifacts have to people.

This class aims to familiarize designers with the tools and techniques that are commonly used by quantitative researchers such as surveys and statistical analysis. Students will learn how to design, understand, and evaluate surveys and other quantitative research tools and techniques as well as how to use online survey tools in their own work.

Introduction to the use of analytics measure the success of design solutions.

This course will introduce students to co-design methods including when to use co-design methods, what are the advantages and disadvantages of co-design methods, and how to create engaging co-design workshops. Students may take this class multiple times, non-concurrently, for a maximum of 12 credits towards their degree.

This course will allow students to gain rigorous training in how to develop coding schemes, code qualitative data, and gain a deeper analysis of users based on field research.

This class covers methods and tools used in online research with a focus on the design of research objectives, implementation of their study protocol, and moderation of study participants.

Introduces students to the broad context of strategic planning. It includes a discussion of the general forces acting upon an organization (competition, technological developments, channels of information, and product distribution) and ways to understand the people who use design.

Explore different established and emerging change management models and their application to design.

This course is for students who are interested in leading and facilitating multi-disciplinary collaborative projects using design as know-how to innovate. Students will learn design tactics and strategies for knowledge brokering through tutorials, examples, practical activities and simulations.

In this course, students will develop a practical understanding of how business models are used to create appropriate value for participants in a value web, such as core business, its customers, suppliers, and other stakeholders.

This course will examine traditional and emerging models for how large organizations and other corporate entities engage to develop innovative offerings. Readings will cover recent developments in cooperative and open-sourced forms of innovation development.

This course will introduce students to the techniques and processes involved in product strategy: the mindset and act of developing multiple products, services, and associated offerings to optimize a company’s investment against constraints and strategy.

New Venture Design will teach aspiring entrepreneurs how to build design-led start-ups and new ventures, making this course ideal for students with new business ideas that they have been itching to design and launch. This exploration will happen across the four critical elements of a new venture: brand / value proposition; user experience; business model; and organization. Students will walk away with an understanding of how to architect new ventures using a combination of user empathy, market data, and intuition.

This course covers the application of design planning methods and theory to real-world challenges. With a team-based, hands-on approach, students will tackle all stages of problem solving from initial framing to final solution proposals. Students may take this class multiple times, non-concurrently, for a maximum of 12 credits towards their degree.

This course examines the broader issues and forces that affect the conditions of how design can be effective within typical organizations. Through exercises and application of frameworks to examine these forces, students learn to recognize and adapt design plans to changing contexts.

Introduces frameworks and methods for effectively implementing change in organizations. Using cases, students will identify principles, actions, and measures that mitigate risk, improve implementation success, and inform stronger designs.

Covers the emerging practice of applying design to areas of civic-oriented challenges.

This course will introduce how concepts from the field of behavioral economics can be thought of as another kind of "human factor" and ways in which they can help inform the process of design thinking.

Explores the language of diagrams as a communication means to represent different types of abstract, relational information. Students will be introduced to design principles of developing effective diagrams and multiple types of diagrams.

This class explores how to bring ideas to life in a logical and compelling case through the use of proven rhetorical tools: framing, emotional appeals, evidence, and narrative structure.

This class focuses on the study and development of visualizations to expand information presentation by using dynamic, interactive properties. Explorations to include data narratives, data visualization, time-based visualizations, analyzing motion, narration, transitions, and other visual properties that can enhance comprehension.

A project-oriented workshop focusing on applying design principles to link theoretical methods to practice in the area of human-centered communication design. Students may take this class multiple times, non-concurrently, for a maximum of 12 credits towards their degree.

Discusses pictures, abstract symbols, text, numbers, diagrams, three-dimensional form, and other sign systems in the context of communicating a designed offering. Additional teachings include the basics of visual communication principles to aid in developing effective communications.

This class teaches students how to use communication as a design method to accelerate synthesis and give tangible form to valuable information throughout the development process. Students are introduced to relevant theories of language, visual perception, visual representation, and communication.

In both professional and academic careers, there is an increased need for storytelling skills and self awareness. Creating passion-filled, compelling, and effective stories is a critical part of leadership.

This course provides a methods-driven approach to communicating ideas with audio and video. During this course, instructors and industry experts will provide guidance and structure to learn and apply the techniques of communicating your ideas with video. Students will learn introductory skills intended to craft compelling video deliverables by leveraging individual ideas and strengths combined with the myriad audio/video resources available.

How does one visually capture and represent complex systems, topics, and activities that are too large to conceptualize using memory and cognition alone? Modeling complexity is a visual approach to large-scale problem definition that seeks to represent the full picture of a system by applying theories of visual perception and known techniques for representing relationships in data.

The class introduces the basic principles and methods for structuring complex information for effective understanding, identifying problems, and guiding solution development.

This workshop introduces concepts of services, design principles, and methods that are needed for the design of service systems. Topics include the nature of services, customer acquisition and retention, value propositions in service business, service prototyping and pilot testing, stakeholder management, infrastructure, and operational and implementation issues. Students may take this class multiple times, non-concurrently, for a maximum of 12 credits towards their degree.

Introduces structured planning methodology and applies it to complex design problems at the system level. Team techniques are emphasized, and formatted information handling and computer-supported structuring processes are used through the design process from project definition to information development, structuring, concept development, and communication. Students may take this class multiple times, non-concurrently, for a maximum of 12 credits towards their degree.

The course investigates principles and methods for representing and understanding structure and behavior of different types of systems. Various forms of theoretical and philosophical frameworks and methodologies are introduced to model and understand fundamental characteristics of domains of concern from different perspectives. Class topics include general systems theory, system modeling, causality, and formalisms. The class will also explore example applications of system concepts and modeling methods in design research.

Platform is an innovation strategy that provides a common set of standards to enable a variety of offerings to be built on top of it, creating higher value for all stakeholders involved. This course explores how platforms provide a base to accommodate many options that can support diverse contexts and user needs.

In this course students will learn how to apply design methods and strategic thinking through open innovation practices for leveraging the interconnectivity of markets, technology, finance, and social networks in order to envision sustainable solutions with impact in the local lives and well-being of communities.

In this course, students will learn key principles and concepts on complex adaptive systems in relation to human-centered design for understanding how product and service innovation can shape sustainable value webs and marketplaces.

This workshop class introduces system modeling methods for representing different types and aspects of systems including continuous models, discrete models, probabilistic models, and structural models. System modeling and simulation software packages are used to understand and predict the system behavior. Various forms of physical prototyping are also applied as complementary methods to understand, analyze, explore, and evaluate systems through the development process.

Introduces the basic principles and methods for assembling, developing, and analyzing information in the tasks of design research. Techniques for collecting data, testing hypotheses, and presenting conclusions are learned in the context of conducting a pilot research project.

Explores the philosophical framework for conducting research and building knowledge in the field of design. Topics include concepts from epistemology, phenomology, and structuralism. Comparisons are made between design research and research in other fields.

Investigation and discussion by faculty and students of topics of interest from different perspectives such as building a design research discourse (reading research papers critically, selecting among publication venues); investigating alternative philosophical bases for design research (comparing empirical, pragmatic, and phenomenological approaches); or exploring methodological and theoretical conflicts in design research.

Research and thesis writing for Ph. D. degree.